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privacy

Privacy and cookies policy

Version 2, last updated on: 2018/05/20.

Sleeperz Hotels knows your privacy is of utmost importance. This is a Statement of Privacy for the Sleeperz Hotels website and lays out our policy on data collection and usage. When using the Sleeperz Hotels website, you agree that you are aware of the data practices explained in this statement.

Okay, so what is this information we’re collecting and why are we collecting it?

Sleeperz Hotels gathers what is known as personally identifiable information, like your name, address, telephone number and email address. Along with this, Sleeperz Hotels assembles anonymous demographic information, this applies to you and others, like your gender, postcode, age and title.

Information about the hardware and software of the computer you use is also gathered by Sleeperz Hotels but this is not associated with any of the personal information we may collect (e.g. by using one of our contact forms). This information may include: your referring website addresses, IP address, browser type and access times. Sleeperz Hotels uses this information for the management of the website and the service we offer to you, to observe statistics on how our users navigate the Sleeperz Hotels website and, of course, to provide our customers with the best quality of service possible.

Sleeperz Hotels recommends that you take a look at the privacy statements of websites that are subsequently linked to from Sleeperz Hotels to better understand how other websites also gather, utilise and share your information. However, Sleeperz Hotels is not responsible for the content or privacy statements on any other websites outside of the Sleeperz Hotels website or the Sleeperz Hotels family of websites.

What’s happening to your personal information?

Sleeperz Hotels gathers and proceeds to use your personal data to run the Sleeperz Hotels website and provide you with the services you request. Sleeperz Hotels may use your personally identifiable information as a means to let you know about other services or products that Sleeperz Hotels can provide. Sleeperz Hotels may ask your opinion of current or potential new services that we might offer, this will be via surveys. You can opt out of receiving ongoing marketing information and surveys at any time. This can usually be achieved by clicking an ‘unsubscribe’ link, this link can be found within the email. Following this, we will stop sending these emails to you until you tell us otherwise.

Sleeperz Hotels will not share your personal information with 3rd parties unless you have previously agreed to it.

Sleeperz Hotels takes note of the websites and other pages our customers visit, as a way to understand which Sleeperz Hotels services prove to be popular. We use this to deliver various advertising and other such content within Sleeperz Hotels to users who show signs of interest in a particular subject.

Sleeperz Hotels will share your personal data, without notice, only if required to by law or if we believe, in good faith, that the action is essential to:

  • Follow the law or comply with any legal action Sleeperz Hotels has been served with that relates to the website.
  • Safeguard customers of Sleeperz Hotels, and others.
  • Safeguard Sleeperz Hotels rights and property.

Our Cookie Policy

Cookies and similar technologies

Our website uses cookies and other technologies to store and handle customer preferences, activate content on the website, utilise targeted advertising, and collect analytics. This is standard practice across websites and apps that also collect information about customers’ online activities on websites, online applications or other services. We provide more information about how we use cookies and technologies like them and your ability to manipulate them down below.

What exactly are cookies?

Cookies are small text files situated on computers and other devices, they are used to establish users or devices and also to gather information. We can define cookies by placing them into one of four categories, this is based on their purpose and what they do to achieve said purpose:

  • Strictly necessary cookies
  • Performance cookies
  • Functional cookies
  • Cookies for marketing purposes.

Why do we use these different Cookies?

Strictly necessary cookies: These are the bread and butter of a website. They allow you to use a website’s features and move around the website. If these cookies were not present, a service you may ask for can’t be provided, like making online bookings.

Performance cookies: These are the cookies that gather data about how you and other users are utilising our website and provide a better user experience for you. As an example, Information gathered includes the domain name of the website previously visited and the average duration of your visit. These cookies are not for gathering data that identifies you personally and only compile mass and anonymous data.

Functionality cookies: These remember choices you have made on the website. They can also be used to remember how you have changed customisable options on the site, like text size and fonts. They can also provide services you have requested, like sending us a contact form. This data can be anonymised, and it cannot be used to track how your browser is used on other websites.

Targeting and advertising cookies: These cookies are used to take note of habits in your browsing and supply interest-based target advertising. They can also be used to reduce the amount an ad is shown to you and understand certain ad campaigns levels of effectiveness. These can be put in place by marketing networks with the website operator’s go ahead. They remember visited websites and share this data with other organisations, like advertisers.

Cookies we use

Google Analytics

Google Analytics is used to analyse statistics of page use, interactions and paths through the website in aid of assessing and improving our website. These are ‘digital analytics’. Certain information may also be recorded that users provide during online bookings. You can opt out of this via Google Analytics itself or using Google’s add-on: https://tools.google.com/dlpage/gaoptout.

Visual Website Optimizer

Visual Website Optimizer or VWO, provided and hosted by Wingify Software Private Limited, this is used to gather data about the website, test and assess website utilisation, this includes by placing cookies on a customer’s devices. Wingify has its own privacy policy which regulates how it gathers and uses data and this is available at https://vwo.com/privacy-policy. https://vwo.com/knowledge/cookies-used-by-vwo. https://vwo.com/opt-out.

Cloudflare

CloudFlare identifies trusted web traffic. It does not correspond to any user id in the web application, and the cookie does not store any personally identifiable information.https://support.cloudflare.com/hc/en-us/articles/200170156-What-does-the-CloudFlare-cfduid-cookie-do.

Guestline (which powers the booking engine on our websites)

Details of Guestline's policies can be found at https://www.guestline.com/contact/legal.html

You can manage all those Cookies

You have the power to organise and alter website cookies in your own browser settings, and you can change these settings. You can accept, reject, or delete cookies at your leisure. If you do choose to change your settings, certain features may not work as originally intended. All browser settings are slightly different in some way or another, and so when managing cookies, you should use the relevant settings in your browser.

You will probably want to know more about cookies. We’ve provided some useful links that present more detail about cookies, their use, and how you can alter your cookie settings:

The links below contain guides on disabling and removing cookies in the following web browsers:

How about other tracking technologies?

Web beacons: Web beacons are electronic images and they may be on some of our web pages. They are also known as single-pixel gifs and also transparent graphic images. These are used aid in delivering cookies on websites, they count the users who have visited said websites, deliver various services, and evaluate how effective advertising campaigns are. These may also be present in emails or in newsletters to help us figure out emails are opened or if links are clicked on.

Web server application logs: Our servers collect specific data automatically, this assists in administering and safeguarding the services, use of analysis, and enhance user experience. The data collected may include:

  • IP address and browser type
  • Device information including Unique Device Identifier (UDID), MAC address, Identifier For Advertisers (IFA), and similar identifiers we or others may assign
  • Device operating system and other technical facts
  • The city, state, and country from which you access our website
  • Pages visited and content viewed, stored, and purchased
  • Information or text entered
  • Links and buttons clicked
  • URLs visited before and after you use our Services
  • Third Party Cookies

Third parties, like advertising networks and web traffic analysis services, may also use cookies, and we have no control over this. They are most likely analytical/performance cookies or cookies used for targeting.

How do we keep your personal information safe?

We pledge that Sleeperz Hotels protects your personal data from access we haven’t authorised, use or disclosure. Sleeperz Hotels secures the personally identifiable information you have provided on computer servers that are in a secure environment, and are completely controlled and protected from access we haven’t organised, use or disclosure. If personal information like a credit card number is transferred to another website, the use of encryption protects it, like the Secure Socket Layer (SSL) protocol.

This statement might change

Sleeperz Hotels will update this Statement of Privacy as a means to move along with feedback from the company and customers themselves. Sleeperz Hotels invites you to review this Statement intermittently to see of how Sleeperz Hotels is safeguarding your data.

Tell us what you think

Sleeperz Hotels would love to hear your comments in relation this Statement of Privacy. If you think that Sleeperz Hotels has not stuck to this Statement, please let Sleeperz Hotels know at hq@sleeperz.com

No, we mean it

If you have any queries about our website or any part of our products and/or services provided, please don’t hesitate to let us know via the contact us page.

Cityroomz Edinburgh, 25 - 33 Shandwick Place, Edinburgh, EH2 4RG
Tel: 0131 229 6871 Fax: 0131 221 9965 Email: reservations@cityroomzedinburgh.com

Sleeperz Hotels, Regus Business Centre, 16 Upper, Woburn Place, London WC1H 0BS.
hq@sleeperz.com - Tel: +44 (0)20 7554 5626 - Fax: +44 (0)20 3741 8001 | Registered company 08331588

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